U & I by Umer & Imrana at HUM Showcase ’19: Living Traditions

Living Traditions U&I is a conscious attempt to highlight the multi-faceted, handloom tradition of Pakistan and its potential for mainstream fashion garments for both men and women. Drawing inspiration from our own classic, Pakistani garments like kurta shalwars and angarkhas, this maiden collection is fashioned with a contemporary silhouette for the woman of today. Living Traditions is a mix of multi-layered pieces in relaxed shapes both with volume and straight cut. Using a  vast colour palette, ranging from ivory to dusky pinks, lemon yellows, bright oranges and black, with light embroidery, the collection stands true to its name, featuring wearable, everyday Pakistani craftsmanship with finesse.

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